CPYU Parent Prompts are a regularly released resource to spark biblically-centered conversations with your kids about the issues they face in today’s youth culture.
In today’s digital world, teenagers are being bombarded by a constant stream of marketing, especially in the form of fast fashion. With just a few clicks, they can order trendy clothing and trinkets from ultra-cheap retailers like Temu, Shein, and Amazon, all marketed to them by social media influencers. Even major brands like Nike and H&M feed the demand for more: more styles, more status, more stuff.
But beneath the surface, fast fashion raises serious concerns about ethics, stewardship, and identity. These issues are not merely economic but are deeply spiritual in nature.