Materialism

3(D) Review: “Espresso” by Sabrina Carpenter

Released on April 11, 2024, this catchy pop-dance tune from 25-year-old Sabrina Carpenter is the hit single from her sixth studio album, Short n’ Sweet. Reaching #1 on the Billboard Global 200 chart, “Espresso” won “Song of the Year” at…
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The Power of Marketing 3

Today we’re continuing our look at how marketing influences children and teens. As materialism takes root and grows, kids become more impulsive, buying without evaluating or thinking about the difference between wants and needs. Kids wind up wanting to acquire…
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The Power of Marketing 2

Today, we’re continuing our look at how marketing influences our children and teens. As I’ve studied teen marketing over the years, it’s clear that there are short and long-term effects and results of advertising. Parents must think about how these…
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Back to School Must-Haves

I grew up as part of a generation that didn’t get excited about back to school shopping. All we wanted to do was make the most of each day of summer vacation, and a day or two dedicated to back…
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