Earbuds and Hearing Loss
I’ve been lover of music since I was in elementary school and friends introduced me to the Beatles. By the time I got to high school in the 1970s one of my favorite music listening devices was my headphones. I…
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“The Simple Seven” Ad Filtering Questions – Super Bowl Edition!
Does marketing work? You bet! If it didn’t work, then why are companies willing to fork out $7 million for a 30-second commercial spot during this year’s Super Bowl? Why not make your Super Bowl viewing experience productive for you…
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The Super Bowl and Ads
With the Super Bowl happening this week there’s excitement building not only about the game, but about all the new commercials that will air. This year’s cost to marketers? Seven million dollars for a thirty-second spot. As always, we suggest…
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Your Own Personal Exegesis
While I haven’t seen it, there is a new play about teenagers that’s gathering steam in a new York city theatre. Billed and reviewed as a coming of age comedy, the play is about a church, it’s youth pastor, and…
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Movie Lines and Scripture
Since we’ve just come through the holiday season, all of those holiday movies that are run and re-run countless times each year are fresh in our minds. No doubt, you’ve had to sometime answer the question, “What’s your favorite holiday…
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