The Dangers of Smart Toys
With Christmas right around the corner, the U.S. Public Interest Research Group has published a report warning us about the dangers of certain products. One aspect of the group’s report should be of concern to parents who are buying what…
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Christmas, Toys, and Kidulting
Here’s little piece of market research that I find encouraging as we enter into this Christmas season when we exchange gifts in our families. Marketers have coined the term “kidulting” as the name for a growing consumer craze where adults…
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Mr. Potato Head and Culture
What was the first toy ever advertised on television? It was Hasbro’s Mr. Potato Head and that commercial debuted way back in 1952. A lot has changed in our culture since then. And in an effort to keep up with…
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American Girl Dolls and Same Sex Marriage
Little girls love the American Girl line of dolls. My two adult daughters still have their American Girl dolls from their childhood, and my grand daughters are now enjoying the dolls and all their accessories. I’ve known a couple of…
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